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Financial Macro yanayi da kuma ciki yanayi

A halin yanzu data kasance kasuwar yanayi, kowanne daga cikin kamfanonin da ake gani a matsayin "bude tsarin." Saboda haka, babban abubuwan da ake bukata domin ta tasiri aiki - shi ne ba kawai da ciki yanayi na sha'anin, amma kuma da dalilai na sayar Macro yanayi, watau, Success ya dogara da yadda kyau kamfanin da aka saba da waje yanayi - da kimiyya da fasaha, tattalin arziki, siyasa. Daga wannan dogara sun fi mayar a kan yiwuwar kamfanin a lokaci domin sanin barazana ga ta aiki, da juriya ga canza abubuwan, dace tallafi da kuma amfani da damar, kuma a sakamakon, kamfanin iya cire iyakar amfana daga wannan - wannan shi ne babban sharudda ga tasiri aiki.

Ciki yanayi ne kimanta wadannan yankunan: kamfanin ma'aikata, su m, kuma basira. bincike da ci gaban; tsarin siga da kuma al'adu. da na kudi na kungiyar. marketing. Ciki yanayi ne lauye da hankali interacts tare da yanayi.

Financial microenvironment kunshi kawai wadanda abubuwa da cewa kai tsaye shafi aiki na sha'anin, da ikon shiga kasuwa. Wadannan abubuwa sun hada da:

  • kaya na raw kayan, kayan aiki dole don samar da kayayyakin.
  • masu amfani da.
  • gasa da shamaki ba.

Kowace daga cikin wadannan abubuwa qualitatively bambancin, amma suna da wasu takamaiman effects a kan yanke shawara da kuma aiki da sha'anin.

Ciki yanayi damar domin hanya arziki da dama daga cikin sha'anin kanta da kuma dogara ne a kan ikon da manajoji ga ci gaban dabarun, kungiyar, samar, da kuma aiwatar da ayyuka, aiki ko samar.

Macro-kudi kasuwanci ne mai hade da dalilai, wanda ba zai iya canza kamfanin ta management, amma shi ne zamar masa dole ya yi su a cikin asusun a aikinsu. Dalilai na kasuwanci Macro yanayi shafi kamfanin da kuma ta microenvironment, a sakamakon, wani sabon damar ko sabon kasada bayyana. Wadannan sun hada da wadannan abubuwa:

1.Demograficheskaya Laraba. Kasuwar a kan kowane daga cikin kamfanonin biya yawa da hankali ga wannan factor, kamar yadda kasuwar kunshi mutane, saboda haka suna da muhimmanci sosai halaye kamar yawa da kuma size rarraba, na yawan jama'ar. A gwada yawa girma na wannan index kayyade karuwa da kasuwanni da kuma na 'yan Adam bukatun.

2. Operating muhalli hada da janar sayen ikon na yawan jama'ar, hade da matakin na yanzu tanadi, farashin, samun kudin shiga da kuma samuwar bashi, kazalika da rashin aikin yi. Rikicin tattalin arziki da yanayi kayyade taka tsantsan a lokacin da yin sayayya, kuma Yanã da wani redistribution halin kaka. A daidai wannan lokaci shi ne a tsare, kuma Gwargwadon bambance-bambance a rarraba kudin shiga.
3. fasaha da muhalli yanayi da ke sa shi zama dole a saka idanu mahukuntan kamfanin da babban yayi: da hanzari na kimiyya da fasaha ci gaba, da ci gaban jama'a kudade domin gudanar da bincike da kuma ci gaba, da inganta dabarun, kazalika da tightening na jihar iko domin kare lafiya da kuma ingancin kayayyaki.
4. A yanayi, saboda da m amfani da haifuwa na albarkatun. A wannan girmamawa, harkokin kasuwanci aiki ne sarrafawa ba kawai ta jama'a hukumomi, amma kuma ta m al'umma kungiyoyin, assigning zuwa kowane daga cikin kasuwanci yankunan bukatar su shiga a gano mafita ga matsalolin muhalli.
5. A fagen siyasa da aka tsare ta dokokin da sauran gwamnati da dokokinta, kazalika da bukatun na zamantakewa kungiyoyin da suke da wani tasiri a kan kungiyar. Gwamnatin tsari saboda bukatar a kare masu amfani da.
6. The al'adun matsakaici.

Saboda haka, a dole sharadin tasiri na kamfanin - lissafin kudi manajan na micro da Macro sha'anin.

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